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1st WORLD MARKETING CONFERENCE (2020)

The 1st World Marketing Conference (WMC2020) is organised by Universiti Kuala Lumpur will be held on the 3rd March 2020 at Universiti Kuala Lumpur, Malaysia. The conference objective is to discuss VALUE CREATION IN DIGITAL AND MODERN MARKETING. The conference offers a collaborative environment to academicians, researchers and practitioners to exchange and share their experiences and research results on value and business creation.

Call For Paper

The 1st World Marketing Conference (WMC2020) is organised by Universiti Kuala Lumpur will be held on the 3rd March 2020 at Universiti Kuala Lumpur, Malaysia. The conference objective is to discuss VALUE CREATION IN DIGITAL AND MODERN MARKETING. The conference offers a collaborative environment to academicians, researchers and practitioners to exchange and share their experiences and research results on value and business creation. World Marketing Conference will also provide a platform for intellectuals from various fields and disciplines to debate and discuss worldwide issues and find solutions to solve problems in all related fields of studies. The organising committee is pleased to invite prospective authors to submit their original papers and case study to WMC2020. The conference provides opportunities for delegates to exchange new ideas and experiences face to face, to establish business or research relations, to publish the manuscript in indexed journals, and to find global partners for future collaboration.

ALL ACCEPTED PAPERS

will be published in one of indexed journal (SCOPUS) after rigorous reviewing process.

REVIEW POLICY

All submissions will be peer-reviewed before acceptance based on originality, rigor, relevance to the conference themes and similarity below 20%. All accepted manuscripts will be presented at the conference.

PUBLICATION OPPORTUNITY

All accepted manuscripts after the review process will be published in Scopus Indexed Journals.

Sub Theme

  • Accounting
  • Arts and humanities
  • Business Law and Business Ethics
  • Business Performance Management
  • Culture in organizations
  • Cyberspace and Technology
  • E-Business
  • Economics
  • Educational Management
  • Entrepreneurship and Small Business Management
  • Finance
  • Globalisation
  • Human Resource Management
  • Innovation and Innovative Teaching
  • International and Global Business/Economics
  • International Business Management
  • Logistics and Transportation
  • Management and Business
  • Management Information Systems
  • Marketing
  • Organizational Communication
  • Organizational Leadership
  • Production and Operations Management
  • Public Policy in Business / Business Strategy
  • Quantitative Methods and Management Science
  • Strategic Management
  • Supply Chain Management and Quality control
  • Tourism

Registration Fees

Please take note that Malaysian participants should make payment using fees in MYR (Malaysian Ringgit); meanwhile, outside Malaysian should make payment using fees in USD (US Dollar).

Organizer

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1016, Jalan Sultan Ismail, 50250 Kuala Lumpur

+603 - 2175 4000
UniKL Resources Sdn Bhd (552568-X)

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